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OSEG

A Part of a Growing History


History

The Ottawa Sports and Entertainment Group (OSEG), in partnership with the City of Ottawa, transformed Lansdowne Park into Ottawa’s “Jewel by the Rideau Canal.” The new Lansdowne is a “go-to” destination for all residents and visitors to the city, offering live sports and entertainment, a shopping and entertainment district, condominium living and a major new urban park.

OSEG was initially founded to re-establish CFL football in Ottawa; however, the city’s stadium required major renovations which were not feasible without a comprehensive plan for the revitalization of the entire 48-acre site. The Lansdowne Partnership Plan, which offered a vision for a new, vibrant and transformed Lansdowne, was developed and first presented to Ottawa City Council on September 2, 2009. Over the three next years, with significant input from the general public, the plan was refined and fully approved for implementation on October 11, 2012. More information on the Lansdowne Partnership Plan can be found on the City of Ottawa website: www.Ottawa.ca.

The new Lansdowne features a modern, 24,000 seat stadium for football, soccer, concerts and other major events; a refurbished 9,862 seat arena for the Ottawa 67’s (OHL) and community hockey, other arena sports, mid-size concerts and other events; two condominium towers and town homes with a combined 280 units, a 360,000 Sq. Ft. shopping/entertainment district, an office tower, 1,300 underground parking spaces and an 18-acre urban park.

OSEG owns and operates the Ottawa REDBLACKS (CFL), Ottawa Fury FC (USL), and the Ottawa 67’s (OHL). OSEG also manages the stadium/arena complex and the mixed-use areas and facilities on the site.

For more information on condominium living at Lansdowne can be obtained by visiting: Minto@Lansdowne.

For more information on retail space at Lansdowne can be obtained by visiting: Retail@Lansdowne.

OSEG Partners

Roger Greenberg

Managing Partner, Executive Chair & CFL Governor

Mr. Greenberg was born and raised in Ottawa and regularly attended Ottawa Rough Riders’ games at Lansdowne Park. He obtained his Bachelor of Commerce degree at the University of Toronto and then his law degree at Osgoode Hall Law School in 1980, returning home in the summers to work in a variety of roles in the family business, The Minto Group.

Minto is a fully integrated real estate developer, builder, manager and owner with operations in Ottawa, Toronto, London, Calgary and Florida. Since its founding in 1955, Minto has built nearly 75,000 homes, including more than 15,000 residential rental homes. The company has received many awards of excellence, including the 2012 TOBY (The Outstanding Builder of the Year) Award by the Building Owners and Managers Association of Canada for its newest office tower at 180 Kent St. in Ottawa.

Mr. Greenberg divides his time and passion between OSEG and a variety of charitable causes in the community, especially the health and education sectors. He also sits on the board of the OSEG Foundation.

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John Ruddy

Managing Partner & CFL Lead Governor

An Ottawa native, John Ruddy has been involved in football all his life. He played minor, high school and university football, was an Ottawa Rough Riders’ season ticket holder for many years and his passion for the CFL remains strong.

Mr. Ruddy has been active in Canada’s retail development industry for over thirty-five years. He founded Trinity Development Group Inc. in 1992 to capitalize on the then emerging large format retail centres, more commonly known as “Power Centres”. Since its inception, Trinity has developed over 20 million square feet of retail space across Canada. The company operates out of offices in Toronto and Ottawa.

Mr. Ruddy is also well known for his philanthropic support for community causes and institutions through the Trinity Development Foundation which focuses their community support on Youth Education and Sport, Care of Seniors, Community Programming and the Arts.

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Jeff Hunt

Partner & OHL Governor

Born and raised in Newfoundland, Jeff Hunt and his family moved to Ottawa in 1984 and were immediately immersed in Ottawa’s sports culture. They attended Ottawa 67’s and Ottawa Rough Riders games and Jeff was hooked on the “fan experience”.

During the 1990’s, after founding and growing his carpet cleaning business, Canway, into a 7-time Profit 100 business, Mr. Hunt purchased the Ottawa 67’s and set-out to grow their fan-base. The results were spectacular, largely because of a philosophy which will also be followed by OSEG’s CFL football and NASL soccer teams—deliver a fan experience that appeals to the whole family and connect with the community.

Mr. Hunt’s community connections extend to a range of Ottawa charities, schools and institutions, through the Ottawa 67’s Foundation and the team’s community outreach programs.

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John Pugh

Partner, President, Ottawa Fury FC & USL Governor

John Pugh’s life journey has come full circle. A semi-professional soccer player in his native England, it was computer science, not soccer, which brought John and his wife Christine to Canada. Today, after a successful career in academia and high-tech, he’s back in the soccer business full-time.

Mr. Pugh served as Professor and Director of the School of Computer Science at Carleton University. He subsequently co-founded The Object People Inc., and directed it from start-up to acquisition. In 2002, Mr. Pugh purchased the Ottawa Fury organization to provide the best possible development opportunities for talented young soccer players and the highest calibre of play for soccer fans in the Ottawa Region.

Under Mr. Pugh’s leadership, the Fury Youth Development Academy has schooled thousands of youngsters on the nuances of the game. Over 80 Fury players have received NCAA scholarships and over 125 players have gone on to play at Canadian colleges and universities.

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William Shenkman

Partner & OHL Governor

An Ottawa native, Bill Shenkman was born and raised with football in the family. His godfather, Sam Berger, was an Ottawa Rough Riders team owner in the 1960’s and a two-time CFL president.

The Shenkman Group of Companies is a privately owned real estate property development company headquartered in Ottawa. It invests in a wide variety of ventures including commercial and residential real estate, manufacturing businesses, and technology based partnerships. For more than 100 years, three generations of the Shenkman family have successfully owned and operated businesses in Canada and around the world.

Outside of the business realm Mr. Shenkman is active in philanthropic endeavours, and acts as Chairman of the Shenkman Family Foundation.

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OSEG Executives

Mark Goudie

Chief Executive Officer

Mark Goudie is a corporate enabler. Over his 30-year career, Mark has enabled companies to grow and prosper by raising well over one billion dollars in financing and implementing best practices across departments and lines of business. He has advised, established and led senior management teams in industries such as software, professional services, life sciences, oil and gas, clean tech, real estate and sports and entertainment. He now leads Ottawa’s most exciting sports and entertainment organization, OSEG.

A chartered accountant, Mark started his career advising a diverse range of companies on value creation strategies as a senior consultant with PwC Canada. He later transitioned to the sports and entertainment industry as CFO and Vice-president, Finance & Administration, with the Ottawa Senators Hockey Club and the Canadian Tire Centre (formerly The Palladium). It was a role close to Mark’s heart since his uncle was Howard Darwin, the legendary Ottawa sportsman who founded the Ottawa 67’s Hockey Club and the Ottawa Lynx AAA Baseball Team while promoting and managing fighters in the boxing world. Mark grew up in Ottawa’s sports community and was an avid hockey and lacrosse player.

After a 10-year career with the Senators, Mark moved-on to the high-tech sector as a senior executive with Plaintree Systems, World Heart and MXI Technologies. In 2011, he set out on his own, founding Mauve Advisors, which provided growth strategies and hands-on financial, operational and management services. In 2013, Mark was approached to join an exciting new venture that was the talk of the town … the transformation of Lansdowne Park into a year-round destination, the establishment of two new professional sports franchises (Ottawa REDBLACKS and Ottawa Fury FC) and the repatriation of his uncle’s team, the Ottawa 67’s, to their rightful home at Lansdowne, in the heart of the city. He joined OSEG as Chief Financial Officer, took on the responsibility of Chief Operating Officer and in April 2018 he was appointed President and Chief Executive Officer. Mark now oversees all facets of OSEG’s business operations including sports franchises, concerts, major events, TD Place and the Lansdowne Live retail district.

Mark has served on multiple corporate and charitable boards of directors over his career. A father of two, he resides in suburban Stittsville with his wife, Lisa.

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John Mathers

Senior Vice President, Brand & Business Development

John Mathers joined OSEG in July, 2013 as Director, Ticket Sales and Service.  In the ensuing months, he developed and oversaw the execution of a season ticket campaign for the organization’s expansion CFL football team, the Ottawa REDBLACKS.  Sales exceeded expectations and in December, 2013 John was promoted to Vice President, Ticket Sales and Service.  Four months later, his keen insight into the Ottawa market and expertise in leading-edge customer relationship technologies earned John a promotion to Vice President, Ticket Sales and Marketing.  John now oversees ticketing and marketing for the REDBLACKS, OSEG’s professional soccer team, Fury FC, OSEG’s CHL franchise, the Ottawa 67’s, concerts and other events at the TD Place stadium/arena complex.

Prior to joining OSEG, John worked overseas in England as Head of Ticketing and Retail at Burnley Football Club which plays in the Football League Sky Bet Championship. While in England, John also worked as Head of Sales for Blackburn Rovers while they played in the Barclays Premier League and as a consultant for Bernie Mullin’s “The Aspire Group,” which contracted ticket sales expertise to Coventry City Football Club and Leicester City Football Club. Before the move to England John spent almost 4 years as Director, Ticket Sales and Service with the CFL’s Toronto Argonauts. While with the Argos he helped host Grey Cup 2007.

In 2016, John’s success with OSEG earned him a prestigious Ottawa Chamber of Commerce 40 Under 40 Award, which recognizes the rising stars in Ottawa’s business community.  Prior to launching his career, John obtained a Bachelor of Sports Management from Brock university and a Master of Science, Sport and Leisure Commerce from the University of Memphis.

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Adrian Sciarra

Senior Vice President, Sports Business Operations

As Senior Vice President, Sports Business Operations, Adrian is responsible for the business performance of the Ottawa Sports and Entertainment Group’s (OSEG) three sports teams (Ottawa REDBLACKS – CFL, Ottawa 67’s – OHL, Ottawa Fury FC – NASL). Adrian originally joined OSEG in September 2013 as Vice-President, Partnerships and Merchandise Sales, with responsibility for the development and growth of Corporate Partnerships, Premium Sales and Merchandise Sales.

Adrian is an experienced sports marketing executive, having spent 20 years in the industry. Prior to joining OSEG, Adrian spent 5 years at the Canadian Football League (CFL), where he was the Vice-President of Commercial Assets, responsible for the operation and growth of the partnerships and licensing departments. During his tenure at the CFL, the League enjoyed tremendous growth, earning record revenues from both corporate partnerships and licensing, as well as executing the highly successful 100th Grey Cup in 2012. Previous to that, Adrian spent 4 years at NASCAR Canada, helping to grow NASCAR’s sponsorship and licensing businesses in the Canadian marketplace. He also spent 5 years at Landmark Sport Group, one of Canada’s leading sports marketing agencies.

In 2014, Adrian was recognized as one of Canada’s “5 to Watch”, an award for sports business leaders under the age of 40.

Adrian is a native of Markham, Ontario and a graduate of McMaster University (Honours Commerce – 1998). He currently lives in Ottawa with his wife Michelle and their three children, Daniel, Ava and Luca.

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Randy Burgess

Vice President, Communications & Special Projects

Randy Burgess was named Vice President of Communications and Fan Experience for OSEG when the company was founded in 2012.  He was promoted to Vice President Communications and Content in 2015.  Randy oversees corporate communications, sports team communications, media relations and game day presentation for all OSEG sports teams.  He also heads OSEG’s international media company, which serves as a news agency for fans by reporting on OSEG teams/events and reporting in print, video and audio (radio) and serving as a “clip service” for mainstream media.

Prior to OSEG’s founding, Randy worked closely with the organization’s founding partners as a communications advisor and fan experience consultant, while concurrently serving as Vice President of the Ottawa 67’s Hockey Club.    In that capacity, Mr. Burgess produced the 67’s game day presentation, integrated and activated sponsorship, oversaw communications and collaborated with senior staff on marketing strategy. Prior to joining the 67’s in 2006, Mr. Burgess co-founded and operated FAQ.TV, a firm that scripted and produced streaming videos for corporate clients. Prior to FAQ, he spent a decade in Technology Marketing/Communications roles, and before that, Mr. Burgess consulted on game-day presentation for several sports teams after spending 5-years in the NHL Ottawa Senators’ organization as their game-day producer. Prior to the Sen’s, he worked in radio broadcasting as a news/sports producer and host.

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David Porter

Senior Vice President, Finance & Technology

David joined OSEG in June 2017 as Vice President – Finance. He is now responsible for Finance, Information Technology and Box Office operations for all of the legal entities within OSEG’s corporate structure.

David has over 20 years of experience as a CFO in a variety of industries including IT, Not-for-Profit and International Development. He has extensive experience in the design and management of Financial and IT systems with a focus on simplifying and improving financial reporting. He has worked with many high caliber Boards, Executive/Management teams and managed relationships with Government partners. David has also managed complex and multi-location business units, both nationally and internationally.

David is originally from Australia and is a Chartered Accountant. He currently lives in Stittsville with his wife Nicole and their two daughters, Jordan and Mackenzie.

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Anne-Marie Villeneuve

Vice President, Guest Experience & Operations

Anne-Marie Villeneuve joined OSEG in 2014 as Director of Guest Relations before being promoted to the role of Vice-President, Event Services, in January 2016.

In her role, Villeneuve oversees guest experience, the relationships with partner organizations onsite and works with governmental agencies to coordinate operations at TD Place and Lansdowne. A French Canadian who hails from Quebec City, Villeneuve worked for more than 20 years in the hospitality industry before joining OSEG, working in convention services and food/beverage for Delta Hotels, Westin Hotels and Canadian Pacific.

Villeneuve lives in the region with her husband, Francis, and children Maxime, Eve and Léo.

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Stephanie Spruston

Vice President, Corporate Services & General Counsel

Stephanie Spruston has been General Counsel for the Ottawa Sports and Entertainment Group and its related companies since May 2013. Responsibility for Human Resources was added in 2016.

Over the previous 25 years, Stephanie has practiced as a business firm lawyer and a contracted project counsel within various companies in the Ottawa tech sector. She also practiced as in-house legal counsel at the Bank of Canada and the Canadian Air Transport Security Authority, often shifting between legal and operational roles to better understand the business needs of her clients. While at CATSA during its first five years, Stephanie was part of the transition implementation team, which developed CATSA’s initial structure and strategic plan, and reformed the delivery of passenger and baggage screening operations at 89 major airports across Canada to meet new Transport Canada regulations following 9/11. For two years prior to joining OSEG, Stephanie was member of Securitas Transport Aviation Security’s first Canadian executive team, managing a successful bid to provide aviation security services to CATSA at 32 airports in Eastern Canada; STAS’ largest global service implementation to date.

Stephanie and her family, including two university students, try to play and watch as many sports as is humanly possible!

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Janice Barresi

Executive Director, OSEG Foundation
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